The Client Letter
November 14, 2012
Sedona, Arizona
Partly Cloudy 46 Degrees
There’s a very unique reason it’s in your best interest to get on the phone with prospects and potential clients.
At that point in the relationship, there’s a bit of treasure you’re looking for. Talking on the phone is the quickest way to find it.
Yes, your fees will tend to be higher if you speak on the phone, but that’s not what I’m talking about.
Yes, it’s far easier to separate yourself from the competition (provided you do one simple thing) on the phone, but that’s not it either.
This “treasure” is something else…
Ever get an email from a potential client that says something like, “We are looking for someone to do XYZ. How much would you charge for that?”
Ohhhhhh boy. That next step is a doozy. It’s kind of a trap really. And if you answer that question via email, the chances are pretty good that you’re dead. No high fees for you. Maybe you don’t even get the client.
You’ve got to pick up the phone.
But what do you say and how do you say it?
That’s what I’ll walk you through tomorrow night, Thursday, during the Phone Selling Secrets teleseminar.
If you’re uncomfortable talking on the phone with prospects and would rather close deals via email, you should hear this. Because you’re hurting yourself and forcing yourself to work harder (for less) than you should.
Right now, the enrollment fee for tomorrow’s event is $49. There’s not really a service business I can think of that couldn’t recoup an investment like that, with a skill like this, with just a single client.
So in terms of a bargain, well, it qualifies.
Think of it like a 50% off sale in advance. Once I make the recordings available, this will be $97. So you save big if you act sooner than later.
If you already registered, you’ll get an email later today with the details.
One more thing, everyone on the call is going to receive an unadvertised bonus that’s worth a real world $91.60. If you’re there live, or get access to the event recording, you’ll get this.
If you wait, you don’t.
Register for tomorrow’s event here.
One of the first things we’ll cover tomorrow is the “treasure” you’re looking for that I mentioned at the beginning of today’s letter. It can totally shift your mindset when you have this treasure as your focus.