The Desert of Arizona
Cloudy 69 Degrees – 7:52 a.m.
I hate to start off the day pointing the finger (again) at the school system.
But after being coerced into practicing the ability to pursue tasks (get the book report done) and disregard result (develop your mind to critically think about ideas and use that ability to improve the world) for so many years, it’s no wonder that the service industry has so many people who can’t seem to STOP taking orders.
Do you feel like you’re doing something wrong when you DON’T do something you were told to do by the powers that be? Do you feel guilty when you DO do something they say you “shouldn’t?”
Do you realize you weren’t born this way? You were TAUGHT this. Mainly through punishment, ridicule, and both subtle and overt ways of making you feel DUMB and ALONE when you did not comply. And you received this treatment as a child. Aliens visiting the planet might call this abuse, we call it “school.”
What an evil and devious thing to do to a human being. Which is why the system needs to die. It will certainly crash under its own weight soon enough, but there’s no reason we can’t help it along.
So today, let’s focus on something we control: the task at hand is dealing with this order taker garbage.
You can’t BEHAVE like an order taker and not expect to be treated that way. So unless you want to be an order taker forever, you have to reverse this brainwashing.
No one will pay a premium for a website when there are plenty of cheap choices.
No one is interested in paying 6x for a salesletter when there are plenty of ways to get a (competent) one for a fraction of that.
No one wants to get their book edited and brag about how much they paid the editor.
These equations will never work in your favor because they are setup for you to fail. All of these examples are focused on expenses that any sane individual will choose to minimize.
You were trained to be a COG. Today’s a good day to show the world you’re stronger than that brainwashing.
Refuse to allow your vision and perception of yourself to STOP at the boundary of what you do.
This begins as nothing more than a decision to RESIST your programming.
Then, when you get better at that, start to look beyond the “what you do” boundary and really see everything your clients GET because of what you do.
There is value all around you that YOU are responsible for creating. You’re already doing this, but you’re not talking about it.
Learn to see it and everyone wins. You win, the client wins… everyone.
It’s about the result. There’s always money available to invest in pursuit of that.