The Desert of Arizona
Nothing But Sun 54 Degrees
In the next few minutes, I would like to forever destroy your ability to look at a potential client with the hope that they will hire you.
Instead, I hope that this issue can help you develop a new habit:
The Habit of Viewing Things With the Understanding That It Is YOU Who Makes the Decision to Hire the Client
This is the complete opposite of how most people view it working with clients.
But this bass ackwards approach helps to keep you from giving your power away to people outside of yourself. And it stops you from looking for approval from anyone. Searching for approval is, as many people know, the quickest and surest way to completely squelch any attraction towards you and your services. And it can make you downright miserable.
Think about the last client you hired. When’s the last time you did that? When’s the last time you approached a prospect where the primary question was:
“Do I Want To Work With THEM?”
It’s amazing to me how much of my life I’ve gone through barely even aware that that question existed. I was too well “trained” to even know that was an option!
Things were far more one sided for me. I was living with the default mindset that I was the one who had to justify my presence. That I was the “weakest” link that had to be granted a place at the table. I don’t know if I was conscious of that, but my actions definitely communicated that the idea was embedded deep in my being.
I was the one trying to get noticed, to be liked, to be invited.
As you speak with prospects, never forget to remind yourself that you have to choose to hire this person as much as (if not more than) they have to choose to hire you.
Last thing… time is running out for enrolling in the Platform Lab that starts Monday. If you’re one of those folks who’s been meaning to start your Platform for months, but haven’t… ask yourself WHY you haven’t?
One of the most effective ways I’ve found to deal with my “lazy gene” is to get myself into situations I can’t back out of. Like this “daily” newsletter I send you. Kinda gonna look stupid if my “daily” newsletter doesn’t come out every day right? So it’s pretty motivating. I’ve politely set things up so I actually have to DO IT.
That’s just one benefit of a Platform. You make a public promise to the world that forces you to DO IT. And when you actually show up and do the work, magic happens.
In the Platform Lab, I show up each week for 4 weeks to push you through to the creation of your Platform. (You can run, but you can’t hide!) During the sessions, we reverse engineer your Platform so it’s a good fit for your prospective clients. It’s actually custom tailored for them.
The fee goes up Monday, so enroll now.