The Client Letter
July 19, 2012
Sedona, Arizona
Sunny 92 degrees
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act fast. Get the details now.
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I came across a blog post once where some service providers were ranting about clients.
Someone made a comment something like, “Well, I’m not going to complain, because clients pay the bills.”
I didn’t say anything at the time, but I think having that thought in your head is far from helpful.
I’d say it’s damaging actually.
Clients don’t pay your bills, you do.
You don’t depend on them, you enrich their lives and businesses. They offer money in exchange. They offer you something that they value LESS than your service.
Now I’m not saying you can’t argue the point of this message if you really want to.
But the bottom line is this: Certain thoughts help you and other thoughts hurt you. Going around in your business with the thought that “the clients pay the bills so I have to do what they say” just doesn’t seem smart to me.
In the end, it also hurts your clients.
If you’re afraid to lose them, then you will tend to make decisions based on what will keep the money flowing instead of what is best for them or for you.
We are in the service business, there’s no doubt about that.
But serving your clients does not make you a slave to them… unless you grant them that.
You are not a slave to your clients, you are their guide.
So give yourself some credit. That’s a valuable role to play.
Your clients don’t pay your bills, you do.