Walk Into the Fire

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The Client Letter
Walk Into the Fire
Spread the Word – Friends Don’t Let
Friends Work With Bad Clients

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March 14, 2012
Sedona, Arizona

I don’t fear fire, but I respect it.

Because fire can kill you. Or it can refine you. It can remove those parts of you that no longer serve you and transform you into something better… more powerful… more alive.

Walk through a “fire” and you might die. Or you might come out the other side looking like a completely different person. A better person.

Throughout our life, we often come face to face with opportunities to walk into the fire… We can choose to meet the fire, or we can choose to avoid it.

The “fire” I’m referring to represents challenge, fear, change, struggle–really any obstacle that stands in your path. The opportunity to face something we fear or struggle with and move through it, one step farther on our journey… that is what “walking into the fire” means to me.

In my experience, it can hurt like hell. But never once have I regretted my decision to “walk into the fire.” To face something I didn’t want to face. To willfully stare it in the face, move into it, move through it, move beyond it.

You walk through a fire to burn crap off. And to get better.

And in my opinion, it’s one strong move.

But it isn’t for everyone.

In the end, life is short. It will all be over soon… the good and the bad.

So you have nothing to lose, because you’ve “lost it all” already. It’s just a matter of time for everyone.

If you get nothing else from this, get this: If you ever have the chance to “walk into the fire” in your life and business. Do it.

In that moment when you think you might die… that’s when you actually begin to live.



See you next time,




Jason Leister
Editor, The Client Letter
Creating Success for Independent Professionals
ClientsSuck.net

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