How to Upgrade Your Clients

Mountains of Arizona
Cloudy 51 Degrees
2:46 p.m.

I spent a long time complaining about my clients. I didn’t say so much on the outside, but I sure felt it on the inside.

I was always on a journey trying to get “better” ones.

I thought the only way to do that was to get new clients. But I was wrong.

How do you upgrade your clients?

You don’t get rid of them, you work in a way that challenges them to become better versions of themselves.

There’s a long list of things you can do, here are just a few of them:

  • Never act like a doormat, a people please or a yes man or woman. These behaviors actually CREATE bad clients out of what might otherwise be good clients.
  • Expect their words to MATCH their actions and call them on it when they don’t. The check is in the mail game is not annoying…it’s an opportunity.
  • Request no validation or approval from them because that would be prioritizing a goal that is of no value to the world.
  • Engage with clients as though they were your equal partner in pursuit of a common goal, not as a “hired hand.”
  • Never charge less than you actually WANT to receive for the work you do.

This journey we’re all on in business is the most effective way for the world to show you all of the ways you can improve yourself.

When you embark on THAT work, it makes everything and everyone better, including the clients and customers you serve.