I Wonder What He’s Trying to Sell Me This Time
The Desert of Arizona Mostly Cloudy 72 Degrees I know that instant authority and instant credibility are sexy ideas to …
Marketing Your Services
Peeling the Onion
The Desert of Arizona Sunny 84 Degrees What exactly are your clients buying? It’s a pretty powerful exercise to ask …
David Deida’s Take on Polarity and Attraction
The Desert of Arizona Partly Cloudy 84 Degrees You’re always attracting things (clients) towards you that are LIKE you, although …
All Aboard!
The Desert of Arizona Sunrise 61 Degrees In just about any negotiation, he who “needs it least” usually has the …
Selling the Invisible Watch
The Desert of Arizona Partly Cloudy 60 Degrees You might think that customizing your services for clients would be a …